Written for Kurrent Music
Published August 2nd 2016
Justin Bieber review
It was to be expected. Once the collaboration between Major Lazer and Justin Bieber was announced, everybody already knew it was going to be a hit. And, indeed, it is.
This collaboration was the one that’s been of great significance to Justin Bieber’s phenomenal return. “What Do You Mean” – their first effort – not only returned him to the Beliebers he already had, but also turned him into a credible artist to many of the former non-Beliebers.
So, how do you follow something like that up? Well, simply by adding another heavy weight pop star to the collective: Ed Sheeran. After already being responsible for Justin’s last hit, “Love Yourself”, it was no problem for him to interrupt his long term holiday this year to co-write on the song.