Written for Kurrent Music
Published July 16th 2017
Selena Gomez has been the talk of the town last week with the release of her new song “Fetish”. Slowly, but surely, I think Selena Gomez is getting to find her sound. Many credit her relationship with The Weeknd for this, but I think she’s been on this path from the release of “Revival” and it probably got a boost when she collaborated with Kygo for “It Ain’t Me”. The new song is a bit of mix between electronic music and r&b.
For Selena, “Fetish” is probably the most sexual song she’s ever released, but I actually had expected it to be way more shocking than it turned out. After the title was announced, I really was expecting something extremely bold, strange and probably more suited for someone like Rihanna, but the song is using the word ‘fetish’ slightly different than I expected. More like an obsession and, lyrically, it actually sounds like she’s playing with whoever is seeing her as the subject of his attention. There’s a bit of a power play there.
The song itself is actually pretty dope. I like her vocals this way. It’s half sweet, light, airy and the casual flow of it has made this my favorite release of a major artist, this week. I’ve found it easy to get into, pretty much immediately, and I love the music in the chorus.