Written for Kurrent Music
Published September 14th 2017
Somewhere in August, the strangest thing reached me. It was a promo for a concert at the Staples Center in LA, USA. Nothing too weird really, but the artist headlining there was MC Hammer. The show was scheduled for earlier this month, but I have had no time to really look into this. I was just puzzled about it. Didn’t he quit music a long time ago? Isn’t he some big time motivational speaker and Internet entrepreneur now? Isn’t he simply called “Hammer”? And how can he be filling up a venue the size of the Staples Center? Huh?! I thought he must be planning a musical comeback.
The concert has taken place several weeks ago, and it’s pretty alarming that I can hardly find any reviews of it. Did it actually happen? Yes, it did. The only thing I could find out about it is that, apparently, the concert is part of a TV special about him and no, it does not mark the beginning of a musical return.
If you see the promotional picture of the event, you would think it’s a comeback. His greatest hits are mentioned, “2 Legit 2 Quit” and “U Can’t Touch This” and it includes his trademark classes and the mention of the ‘MC’ ahead of his name. Sounds like a comeback, right? But nope, it’s all marketing to remind you of his legacy.